How to Give Better Creative Feedback

Clear feedback protects the idea, the timeline, and everyone’s sanity. Here is a simple framework that keeps review rounds productive.

Return to the goal

Explain what is not working in relation to the audience or objective. Avoid prescribing random visual fixes before the problem is clear.

One decision-maker and one organised feedback document will save days of conflicting revisions.

Have something in mind?

Tell us what you are building, what is stuck, or what needs a proper rethink.