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E-commerce
National Emporium
A premium Kashmiri fashion catalogue with an editorial black-and-gold commerce experience.
The challenge
A good organisation hidden behind an average experience.
The existing digital experience did not match the quality of the organisation. Information was hard to scan, visual hierarchy was inconsistent, and key conversion paths asked users to work too hard.
Our response
Simplify the journey. Raise the standard.
We simplified the information architecture, created a distinctive visual system, and built reusable ACF components. The result balances polished art direction with practical day-to-day editing.
The result
2.4xLonger product browsing
90+Performance score
100%Responsive coverage
“
Deploy Nest understood the brief quickly and made the whole process feel organised. The finished experience finally looks like the business we have become.
Project LeadNational Emporium